Privacy Policy
The Barbados Rum Experience | TBRS (Experiences) Ltd.
Last updated: 13 June 2026
Version: 2.0
1. Who we are
The Barbados Rum Experience is produced by TBRS (Experiences) Ltd. (referred to in this policy as ‘we’, ‘us’, or ‘our’), registered at Foursquare Complex, Foursquare, St Philip, BB18034, Barbados.
Data controller: TBRS (Experiences) Ltd.
Website: https://barbadosrumexperience.com
Privacy contact: info@barbadosrumexperience.com
Telephone: (+1246) 256-8277
2. What personal data we collect and why
We collect personal data across the following categories and for the following purposes:
2.1 Ticket purchases and payment data
When you purchase tickets for The Barbados Rum Experience, we collect your full name, email address. Payment processing is handled by our trusted payment provider Fygaro — we do not store your card details on our systems. We use this data to process and confirm your purchase, communicate important event updates, and fulfil our contractual obligations to you.
2.2 Event registration and attendee preferences
When you register for an event, we may collect attendance preferences, dietary requirements, and other event-related preferences you provide. We use this data to ensure the event is delivered to the standard you expect and to make reasonable adjustments where needed.
2.3 Email newsletter subscribers
When you subscribe to our mailing list, we collect your name and email address. We use this data to send you marketing communications about The Barbados Rum Experience, including event announcements, news, and offers. You can unsubscribe at any time via the link included in every marketing email.
2.4 Contact form enquiries
When you contact us via the website contact form, we collect your name, email address, and the content of your enquiry. We use this data solely to respond to your enquiry.
2.5 Photography and video at events
Photography and video content is captured at BRE events for use in our marketing materials, social media channels, and promotional content. Attendees are informed of this activity in our event terms and conditions.
Where an individual is the clear and identifiable subject of photography, we rely on T&C acceptance as notice of this activity. If you would prefer not to appear in event photography, please notify us at info@barbadosrumexperience.com and we will make reasonable efforts to accommodate your request.
2.6 Sponsor and partner business contacts
We collect business contact details (name, job title, organisation, and business email) from existing and prospective sponsors and partners. We use this data to manage our commercial relationships and communicate about partnership opportunities.
2.7 Website usage data (analytics)
When you visit our website, we use Google Analytics to collect anonymised data about how visitors use our site. This may include your approximate location, browser type, pages visited, and time spent on the site. This data is aggregated and does not identify you personally.
2.8 Advertising and retargeting data
We use the Meta Pixel on our website to enable interest-based advertising on Facebook and Instagram. This tool may collect data about your activity on our website and link it to your Meta profile to show you relevant advertisements. This only occurs if you have accepted marketing cookies via our cookie consent banner.
3. Who we share your data with
We do not sell or rent your personal data to third parties. We may share your data with the following categories of recipient where necessary to deliver our services:
- Fygaro — our payment processing partner, for the purpose of processing ticket purchases securely. Fygaro is based in the Caribbean. Please see Section 6 regarding international transfers.
- Mailchimp (The Rocket Science Group LLC) — our email marketing platform, used to manage our mailing list and send marketing communications. Mailchimp is based in the USA — see Section 6.
- Google LLC — our analytics provider. Google is based in the USA — see Section 6.
- Meta Platforms Inc. — our advertising platform. Meta is based in the USA — see Section 6.
- WordPress (Automattic Inc.) — our website platform provider. Data processed in accordance with Automattic’s privacy policy.
- Event operational contractors — such as registration management or on-site logistics providers, only where necessary for event delivery and under appropriate confidentiality obligations.
- Legal and regulatory authorities — where required by law, court order, or to protect our legal rights.
All third-party processors are required to handle your personal data in accordance with applicable data protection law and are subject to appropriate contractual safeguards.
4. International transfers of personal data
As TBRS (Experiences) Ltd. is based in Barbados and uses US-based third-party processors, your personal data may be transferred to and processed in countries outside the United Kingdom and European Economic Area (EEA). We ensure that appropriate safeguards are in place for each such transfer:
- Google LLC (USA) — transfers are covered by Google’s participation in the EU-US Data Privacy Framework, an adequacy mechanism recognised under UK GDPR.
- Meta Platforms Inc. (USA) — transfers are covered by Meta’s participation in the EU-US Data Privacy Framework and Standard Contractual Clauses (SCCs).
- Mailchimp / The Rocket Science Group LLC (USA) — transfers are covered by Mailchimp’s participation in the EU-US Data Privacy Framework.
- Fygaro (Caribbean) — we are in the process of confirming and documenting the transfer mechanism in place with Fygaro. This section will be updated once confirmed. In the interim, we rely on appropriate contractual obligations with Fygaro regarding data protection.
You may request further information about the safeguards in place for any specific transfer by contacting us at info@barbadosrumexperience.com.
5. How long we keep your data
We retain your personal data only for as long as necessary for the purposes for which it was collected, in accordance with the following retention schedule:
| Data category | Retention period | Reason |
| Ticket purchase and payment data | 7 years from date of purchase | UK financial record-keeping obligations (HMRC) |
| Event registration and attendee preferences | 2 years after the event date | Customer service and event management |
| Email marketing subscribers | Until you unsubscribe + 1 year for consent records | Marketing communications and consent audit trail |
| Contact form enquiries | 2 years from date of enquiry | Customer service and legal protection |
| Event photography and video | 5 years from date of capture unless withdrawn earlier | Marketing use across event editions |
| Sponsor and partner contacts | Duration of relationship + 2 years | Commercial relationship management |
| Website analytics data (Google Analytics) | 26 months (GA4 default) | Website performance analysis |
| Advertising / Meta Pixel data | Up to 180 days (Meta retargeting window) | Advertising campaign targeting |
6. Your rights under UK GDPR
If you are located in the United Kingdom or European Union, you have the following rights in relation to your personal data:
- Right of access — you can request a copy of the personal data we hold about you.
- Right to rectification — you can ask us to correct inaccurate or incomplete data.
- Right to erasure — you can ask us to delete your data in certain circumstances (the ‘right to be forgotten’).
- Right to restriction — you can ask us to limit how we use your data while a complaint is resolved.
- Right to data portability — you can request your data in a structured, machine-readable format.
- Right to object — you can object to processing based on legitimate interests or for direct marketing purposes. Where you object to direct marketing, we will stop immediately.
- Right to withdraw consent — where we rely on your consent to process data, you can withdraw it at any time. This does not affect the lawfulness of processing before withdrawal.
- Rights related to automated decision-making — we do not currently make decisions about you using solely automated means.
To exercise any of these rights, please contact us at info@barbadosrumexperience.com. We will respond within one calendar month of receiving your request. We may need to verify your identity before processing the request.
If you are unhappy with how we have handled your personal data, you also have the right to lodge a complaint with the relevant supervisory authority:
- United Kingdom: Information Commissioner’s Office (ICO) — ico.org.uk — 0303 123 1113
- European Union: Your national data protection authority — edpb.europa.eu/about-edpb/board/members_en
7. Data security
We use industry-standard technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. These measures include SSL/TLS encryption for data transmitted via our website, access controls on systems holding personal data, and contractual data protection obligations with all third-party processors.
In the event of a personal data breach that is likely to result in a high risk to your rights and freedoms, we will notify you without undue delay and in accordance with our obligations under UK GDPR Article 34.
8. Cookies
Our website uses cookies and similar tracking technologies. For full details of the cookies we use, how we use them, and how to manage your preferences, please read our Cookie Policy, available at: https://barbadosrumexperience.com/cookie-policy/
9. Children’s privacy
Our website and events are intended for adults aged 18 and over. We do not knowingly collect personal data from individuals under the age of 18. If you believe we have inadvertently collected data from a minor, please contact us immediately at info@barbadosrumexperience.com and we will delete it promptly.
10. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the ‘last updated’ date at the top of the page and, where the changes are material, notify you by email or via a notice on our website. We encourage you to review this policy periodically to stay informed of how we protect your data.
11. Contact us
For any questions, concerns, or data rights requests relating to this Privacy Policy, please contact us:
TBRS (Experiences) Ltd. | The Barbados Rum Experience
Foursquare Complex, Foursquare, St Philip, BB18034, Barbados
Email: info@barbadosrumexperience.com
Tel: (+1246) 2568277
Website: https://barbadosrumexperience.com